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Writing 5: First Draft,company summary


For this post, I will be giving an update on my writing class activity.

I will be sharing my first official writing for the first part of my business plan, focusing on the company summary. 
This is the link: Business plan draft

In my previous post, I showed the breakdown of my research process which is how I plan to complete my project .The company summary was the first part and I tried to include the necessary details by using a template I got from Score as I mentioned in my last post. 

This company summary included the Ebifame's Afro Snack 
  • Mission & Vision : By reading miscellaneous samples of different company missions and visions on  Blue Leadz, a digital marketing agency , I was able to differentiate between the vision and mission of an enterprise. 
'Basically, a mission statement defines your cause – something you want to accomplish. A vision statement defines what you want to pursue for your cause – it represents the future aspirations of your efforts.' (Blue Leadz, 2019)
  • Goals which are action plans that help you move your business forward which may include a specific time frame.
  • Target Market:This includes my initial target audience and will expand through Differentiated target marketing .









New Words
Differentiated target marketing is a process that occurs when an organization simultaneously pursues several different market segments, usually with a different strategy for each.






Comments

  1. Zoe Van-de-VeldeAugust 11, 2019 at 1:27 PM

    This is starting to look really good and professional keep working on this - well done!

    ReplyDelete
  2. Zoe Van-de-VeldeAugust 18, 2019 at 11:43 AM

    You don't seem to have added anymore for over 11 days please post!

    ReplyDelete
  3. Zoe Van-de-VeldeAugust 25, 2019 at 10:21 AM

    Ebitimi - you must add your work otherwise I will not be able to give you any feedback before assessment

    ReplyDelete

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